Does this email look broken to you? Click here to view the web version.

Media Newsletter

Upcoming festivals to test the new Cape Town Stadium

The first referee’s whistle will soon announce the opening of Cape Town’s R4,5-billion stadium when it hosts its inaugural soccer game, a face-off between Ajax and Santos, Cape Town’s leading PSL teams on January 23, 2010.

The match marks the launch of the Cape Town Stadium Soccer Festival, which is a whole lot more than its name belies. The event will draw in local musicians and artists who are so much a part of the city's Live it. Love it. LOUDER! energy, and Capetonians' passion for their city.

The soccer festival will be closely followed by the Cape Town Stadium Rugby Festival on February 6, 2010, in which a Boland Invitational team will take on the Vodacom Stormers after a curtain raiser between the SA 10s Legends and the International 10s Legends. Featuring the provincial team, the rugby is sure to be a local crowd pleaser.

Both festivals will test the stadium’s systems and processes and put Cape Town’s newest landmark through its paces for the first time, highlighting its versatility as a multi-purpose venue. Ticket sales for the soccer will be limited to 20 000 and with seat prices pitched at R30 and R50, all Capetonians are encouraged to be part of this milestone. Note that tickets cannot be purchased on the day.

The media will be granted special access to these festivals. For media accreditation, please contact:

Pierre Le Roux, City of Cape Town
medialiaise@gmail.com
+27 (0)21 932 2222 (office)
+27 (0)86 613 4094 (fax)
+27 (0)72 419 0109 (mobile)

Read more.

Back to Top

Cape Town rumoured to be too pricey

Thousands of potential tourists are panicking that visiting Cape Town during the 2010 FIFA World Cup™ may not be as affordable as they expected  as  rumours of exorbitant prices at tourist attractions and accommodation outlets circulate .

The international press has reported that Cape Town is a costly holiday spot, with UK website pricerunner.co.uk ranking the city as the 16th most expensive global destination.

Recession-weary travellers – nervous about high costs – may be watching World Cup matches from home if Cape Town fails to establish itself as a “value-for-money destination”, says Lianne Burton, Cape Town Tourism's head of marketing.

“We have a once-in-a-lifetime chance to reinforce our positioning as a unique, value-for-money destination,” says Burton,  “If we adopt a short-term, ‘get rich quick’ attitude and raise prices to unreasonable levels, visitors will spread  the word that Cape Town is officially overpriced.”

This may affect Cape Town’s future as a top tourist destination.  If prices are too high and Cape Town’s tourism vendors are seen as “greedy”, tourists may be reluctant to return.

Cape Town Tourism suggests that local tourism establishments and operators set their rates over the duration of the World Cup at similar levels to that of their high-season 2010 rates, says Burton.

Read more.

Back to Top

What’s new in Cape Town

If you’ve been to Cape Town lately, it’s likely that at some point during your visit – maybe watching the sun set over the ocean with a glass of Cape wine in hand – you would have thought: “It just doesn’t get better than this.” But in the Mother City, with all the new developments in the lead-up to the 2010 FIFA World Cup™, it’s getting bigger and better all the time.

New bars, clubs and restaurants include Arabesque Revue Bar, Club 91, Bistro Sixteen82 and FSH & Winesense.

Click here to see a full list of what’s new in Cape Town , from glamorous bars and clubs, to new restaurants, accommodation and cultural attractions.

Read more.

Back to Top

Upcoming events in Cape Town

Cape Town kicks off this year in style with the mink and manure set.

Style divas and “horsey” types  are dusting off their glad rags for the J&B Met, Cape Town’s glitziest annual horse race. Circle January 31 in your diary whether you fancy your luck with a bet on the ponies or just want to enjoy a thrilling day mingling with the beautiful people.

From February 24-26, international design fans and gurus will again converge in Cape Town for the Design Indaba. Running annually since 1995, the conference attracts aficionados from every creative field.

Designers and connoisseurs who appreciate the best in graphic design, advertising, film, music, fashion design, industrial design, architecture, craft, visual art, new media, publishing, broadcasting and performing arts should make a bee-line for the Mother City on those dates.

Running concurrently with the Indaba, Cape Town’s Design Route is a great way to explore the area while enjoying the creative vibe. The Design Route’s map is a guide to the  best local design studios and craft shops in the Western Cape.

Elsewhere in the Mother City, the Cape Town Partnership is leading an initiative to get Cape Town in the running to become one of the Design Capitals of the World. This prestigious accolade is awarded every two years by the International Council of Societies of Industrial Design (ICSID) to a city that is dedicated to using design for social, cultural and economic development. With its existing vibrant design culture and immense talent pool, Cape Town can confidently hold its own among the globe’s creative capitals.

Winning the title would give the city the chance to showcase its achievements and aspirations in a year-long programme of design-focused events and activities. Helsinki holds the mandate for 2010, and Seoul has it in 2012. Fingers crossed for Cape Town 2014…

For more information email media@capetown.travel or call +27 (0)21 487 6800.

Read more.

Back to Top
Footer Emailer